PRESS RELEASE — New research from the British Council – the United Kingdom's international organisation for cultural relations
and educational opportunities - has found
that 99% of surveyed parents in Jordan expressed a strong preference for UK
International School Qualifications for their children’s education. Moreover,
53% of Jordanian parents who were surveyed agreed that UK International
Qualifications help students get into work force or into university.
اضافة اعلان
Using quantitative research, the study looked at
Jordanian parents’ awareness and perception of both the British Council and UK
International School Qualifications. Its main purpose was to examine and assess
parents’ confidence in UK International Qualifications and the British
Council’s role in providing these qualifications to it in its Partner Schools.
Overall, the research demonstrates that UK International School Qualifications
are perceived as a trusted and accredited system, with parents showing high
regard for its teachers. Building on these key points, most parents surveyed
provided further insights revealing that the British Council is considered as a
trusted source of information.
“We are honoured to learn that parents in Jordan
hold the British Council in such high regard,” said Ameera Mannaa, Director of
Examinations, British Council, MENA North. “We are equally honoured to learn
the enduring preference for UK International School Qualifications among
ministries of education, awarding bodies, schools, teachers, students, parents,
and employers. This goes to show the holistic education it has provided pupils
for decades, and how parents continue to show preference to British Council
Partner Schools.”
The research was conducted and published as part of
a campaign by the British Council. The campaign, titled Life Lessons, features
notable celebrity spokespersons such as Jordanian actress and producer Saba
Mubarak, Syrian superstar actress Kinda Alloush, and revered Egyptian child and
teen psychologist, Amina Diab. The aim of it is to highlight the educational
excellence the British Council provides in Egypt, Jordan, and the Kingdom of
Saudi Arabia.
The campaign focuses on spotlighting the crucial
work of the British Council to support its Partner Schools across the region.
This work ensures that British Council Partner Schools are well-prepared to
deliver the internationally recognised, and highly regarded UK International
School Qualifications. This campaign runs alongside a larger, global campaign
titled Together We Go Further, which aims to raise awareness of UK how
International School Qualifications prepare students to tackle the demands of
tomorrow’s world and to shape a better future.
"We believe that everyone has the potential to
achieve great things and that the education that we provide is a crucial steppingstone
in that journey,” said Ameera Mannaa, Director of Examinations, British
Council, MENA North. “Our mantra is that we’re all on the same team. Be it the
British Council, its Partner Schools, parents or awarding bodies, we are all
working to getting the best out of our students and setting them up for
success.”
"I'm excited to partner with the British
Council on this campaign and to use our platform to encourage students to
strive for excellence in their education," said Saba Mubarak, one of the stars
of the Life Lessons campaign. "Whatever the dream might be, with the right
mindset and preparation, anyone can achieve success. British Council Partner
Schools work to set students on the right path.”
Life Lessons will be launched across digital and social
media platforms and will feature a range of resources and tips for exam
success, British Council updates, and more. Stay tuned for the full campaign on
the British Council’s official Instagram, Twitter, and Facebook.
Disclaimer:
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