Jordanian Industries Expand Global Foothold in Non-Traditional Markets

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Jordanian Industries Expand Global Foothold in Non-Traditional Markets
Amman - Jordanian industries are steadily expanding their global presence, securing a foothold in over 144 markets, including emerging destinations such as Belgium, South Korea, Ukraine, and Norway, according to Fathi Jaghbier, President of the Jordan and Amman Chambers of Industry.اضافة اعلان

Non-traditional markets like Burma, Latvia, and Luxembourg have also seen increased activity as the country’s industrial exports make significant inroads worldwide.

Despite a 3% decline in overall export growth from January through July 2024 compared to the same period in 2023, Jordanian exports continue to strengthen in key markets.

Jaghbier highlighted a 12% rise in exports to Arab nations, with figures reaching JD1.944 billion, driven by sharp increases in exports to Iraq (50%), Saudi Arabia (14%), and Egypt (43%).

North American markets have also posted strong gains, with exports to the United States growing by more than 16%, part of a broader 14% increase across the region that saw total exports hit JD1.342 billion.

The sector's expansion into Europe has been noteworthy, with exports to Ukraine up JD17 million, Belgium JD16 million, and Norway JD9 million.

Additionally, exports to South Korea and Japan have surged by 138% and 66%, respectively. Jordanian products have also broken into entirely new markets, including Burma, Latvia, and Luxembourg.

Jaghbier credited the sector’s resilience and ability to navigate geopolitical tensions as key factors in its continued growth.

He noted that this broadening global footprint is a testament to the adaptability and competitiveness of Jordanian industries.

Key industrial sectors have demonstrated strong performance, including leather and garments, which saw a JD175 million increase (21.5% growth), and the food and supplies sector, which grew by JD106 million (30.1% growth).

The medical supplies sector expanded by 5.18%, while the plastics and rubber sector recorded a JD96 million (19.6%) increase.

However, some sectors, including construction, mining, and engineering, faced declines due to global price fluctuations and regional demand shifts.

Jaghbier expressed optimism about further export opportunities, provided that key challenges are addressed.

He emphasized that Jordan’s industrial sector has demonstrated the capacity to adapt, innovate, and establish a stronger presence in international markets, reaffirming its potential for sustained growth.

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