Press Release — Nespresso is kicking off the year in style with Italian fashion
icon, Chiara Ferragni, who has embarked on a journey of discovery through her
love of coffee in a four-part short film series. Inspired by the delicious flavours
and the Italian regional coffee traditions, Chiara co-developed a limited-edition
collection with Nespresso, expanding the Ispirazione Italiana range with the launch of the Milano Intenso coffee, accessories and a coffee
machine that pay tribute to the urban vibes and contemporary tempo of Milan,
Chiara’s city of adoption.
اضافة اعلان
Alongside renowned
historian, Filippo Cosmelli, Chiara starts her adventure in the fascinating history
of Rome’s coffee culture and the tradition and creativity of the beautiful city. Together, the duo visit iconic locations,
including Antico Caffè Greco where they enjoy a Roma espresso and
uncover Italian roasting traditions. Chiara’s journey continues through the
city of Milan, the true inspiration behind the design, taste and notes of the Milano
Intenso coffee, stemming from historic locations such as Villa Necchi,
Palazzo Montedoria and Duomo Cathedral. The Duomo gold spires and Villa Necchi’s
bespoke geometric deep green design with gold accents, appear throughout the
limited-edition collection, uniting coffee enthusiasts globally with timeless
elegance and classic vibes.
Commenting on her
collaboration with Nespresso, Chiara Ferragni said: “My love of coffee and Italy knows no limits, so I jumped at the chance to collaborate
again with dear Nespresso family to co-develop this limited-edition
collection. The new range has been inspired by the creativity and rich culture
of Milan , and I am
so excited to bring to life such great tasting coffee with beautiful accessories
and machine for coffee lovers to enjoy wherever they are.”
A taste of Italy
inspired by MilanoThe limited-edition expansion of Nespresso’s
Ispirazione Italiana 2023 range welcomes Milano Intenso, designed to
allow coffee enthusiasts to celebrate the vibrant city of Milan. Finding a
balance between jammy fruity notes and a shimmer of spice, the coffee will take
people to a place of artistic heritage, luxurious lifestyle and superior taste. Milano Intenso encompasses the elegance, history and coffee expertise of
Italy for people around the world to enjoy.
Igniting the senses
with a classic combination of roasted-cereal and cocoa notes, coffee drinkers can
expect to get hints of bread and dark chocolate with every sip they take. For a
momentous tasting experience from start to finish, Nespresso recommends
the coffee is sipped as a cappuccino, giving off hints of pepper, berry and
funky fruity notes. The coffee uses a split roast technique, with the majority
being medium roasted, and the minority composed of the Robusta portion and
roasted to a very dark degree.
Embrace Italian
culture with a selection of elegantly crafted accessories
The
limited-edition collection is also comprised of Nespresso’s limited-edition Touch Travel Mug in a sleek gold colour, and a set of two matte
black and gold espresso cups, allowing consumers to enjoy their coffee in
style. Coffee lovers can also get their hands on a limited-edition Nespresso
CitiZ coffee machine with an Italian twist - wrapped in a striking
artwork reminding Milan’s Villa Necchi Campiglio and ideal for enjoying Nespresso’s Ispirazione Italiana coffee range,
including Milano
Intenso.
The limited-edition Ispirazione Italiana collection developed in collaboration with Chiara Ferragni launches online and
in boutiques in Amman on 16 January 2023. Follow @nespresso and to keep up to date with all the
latest Nespresso news.
For more
information, please contact 07-99835835 or visit any of our boutiques.
Disclaimer:
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