e& group to acquire majority stake in Careem Super App

Super App food lifestyle (1)
(Photo: Careem)
AMMAN — The global technology and investment group e& announced on Monday the signing of a binding agreement with Uber and its subsidiary Careem to acquire a majority stake in Careem’s Super App spinout, according to a press statement. اضافة اعلان

Careem’s ride-hailing business will remain fully owned by Uber and continue to be available with all other Careem services on the existing app for customers.

e& is investing $400 million to become a majority shareholder in Careem's Super App alongside Uber and all three of Careem's co-founders.

The region’s ‘everything app’The Careem Super App offers over a dozen services including food and grocery delivery, micro-mobility, a digital wallet and suite of fintech services, and additional third-party services such as home cleaning, car rental, and laundry. Careem serves customers in 10 countries across the Middle East, North Africa, and South Asia.

With this new investment, Careem plans to accelerate the realization of its vision to create the first “everything app” serving customers across the Middle East. This will include expanding its core food, grocery, and fintech services and the Careem Plus subscription program across the region, while adding even more partner services to the app, according to the press statement.

e& strategyThis investment is in line with e&’s strategic ambition of scaling up consumer digital offerings and accelerating its transformation to a global technology and investments group. It provides e& with access to multiple digital verticals, new innovative digital services, strong talent, and new geographies.
“The shared vision between e& and Careem is exciting, we believe that together we’ll be able to enhance our impact across different markets in the region while pushing the boundaries of customer experience.”
e& will leverage the Careem Super App to boost the growth of its consumer digital services, including the expansion of e& life’s fintech vertical, e& money, which will play an important role in the super app vision by providing e& money’s powerful financial service offerings. 

‘More services to millions of people’Hatem Dowidar, CEO of e&, commented: “Super apps have catalysed the economic, social and cultural growth of emerging markets today. The popularity of super apps has come from the need to provide a unique and seamless customer experience.”

“The Careem Super App is a digital native that has built a rapidly growing payments, food, and grocery delivery network, and a platform for other digital businesses to scale from,” Dowidar continued. “The shared vision between e& and Careem is exciting, we believe that together we’ll be able to enhance our impact across different markets in the region while pushing the boundaries of customer experience.”

Dara Khosrowshahi, CEO of Uber, said: “Over the last decade, Careem helped revolutionize mobility across the greater Middle East while building an incredible brand. I am thrilled to partner with Careem, and welcome e&, as we grow the Careem Super App to deliver more services to millions of people in this fast-moving part of the world.”


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