AMMAN — Musical talent center Music Whale will
premiere its virtual premade concert this Friday. The concert will feature 22
of Music Whale’s “talents,” who will play their favorite pop songs.
اضافة اعلان
Established in 2012, Music Whale is a music
talent center with a special focus on children.
“The unique thing about Music Whale is that we
teach music to children and treat them as talents. We don’t deal with them as
students. It’s a big difference,” said founder and event organizer Tareq Younis
in an interview with
Jordan News.
Friday’s event is an hour-long concert that
will be available to preview for a limited window of 24 hours.
“It’s kind of mimicking a real-life concert,
if it wasn’t virtual. You’d have that one opportunity to view it and then that
opportunity is not there anymore,” said event organizer Dyala Younis.
Dyala described the process by which this
concert was put together.
“We collaborated with Bil3aks Studios.
Together, we were able to help students record their pieces in a recording
studio and then film them in a film studio. We then combined them all in a
single video to produce a virtual concert.”
She added that this concert was a means of
overcoming the challenges presented by moving to an online format during the
pandemic.
“We
had to find very creative ways to still provide a space for our talents to
share what they love to do,” she added, explaining that their love for
instruments was “rejuvenated” through this process.
The repertoire features a mix of Arabic and
English pop songs.
“I hope that this is a space for the audience
to feel the joy because I feel like this is something that is missing with events
that are happening online — what’s missing is the opportunity to be together,”
Dyala said, hoping that the online format of the concert will not preclude the
prospects of a shared experience.
Speaking on the inspiration behind this event,
Tareq argued that virtual concerts — while initially forced by COVID-19 — are
here to stay and provide channels for exposure “other than the stage, the theater,
or the studio.”
“Virtual
capacity will continue into the future … all performers are going to start to
depend on this,” he remarked.
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