A new survey by the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) found that 92% of its surgeons treated male patients in 2024, marking a 5% increase from 2023.
The most common procedures among men last year included eyelid surgery (Blepharoplasty), nose jobs (Rhinoplasty), and facelifts.
Cultural Shift in Male Aesthetics
Dr. Patrick J. Byrne, Head of Facial Plastic Surgery at Cleveland Clinic, told the New York Post that this increase reflects a cultural shift in men's approach to aesthetics, as they now seek to match their youthful energy with a refreshed appearance.
"Remote work and flexible schedules have made men more open to cosmetic procedures. Many seek to reduce sagging in the lower face, enhance neck definition, and lift the upper face," Dr. Byrne explained.
Top Cosmetic Procedures for Men
1. "Turkey Neck" Treatment
Facelifts remain a top procedure for facial rejuvenation, with 90% of AAFPRS members performing them annually.
Interestingly, this trend is gaining traction among younger age groups: The percentage of facelift patients aged 35 to 55 increased from 26% to 32% in recent years.
Dr. Byrne noted that neck sagging, or "Turkey Neck," is a primary concern for many men.اضافة اعلان
"As men age, neck muscles weaken, and skin loses collagen, causing sagging and blurring the jawline-neck distinction. Neck lifts are now among the most popular male cosmetic procedures," he said.
2. Eyelid Surgery (Blepharoplasty)
Eyelid surgery is gaining popularity among men, with two primary types:
- Upper eyelid surgery removes excess skin above the eyes, reducing a tired appearance.
- Lower eyelid surgery targets under-eye fat and smooths bags for a younger, refreshed look.
According to Dr. Byrne, both procedures have high patient satisfaction and require only 1-2 weeks of recovery, making them a discreet yet effective cosmetic option for men.
3. Fuller Hair, Fewer Wrinkles
Hair transplantation remains more popular among men than women, highlighting their strong desire to combat hair loss and maintain a youthful look.
However, men's cosmetic interests extend beyond surgery. Dr. Byrne noted an increase in non-surgical treatments like:
- Botox
- Dermal fillers
- Microneedling
- Radiofrequency skin treatments
"Men are now embracing aesthetic maintenance like never before," he remarked.
