Protecting IPR in the age of AI

Protecting intellectual property rights IPR in the age of artificial intelligence  AI brain illustration
(Photo: AI-Generated)
Protecting intellectual property rights IPR in the age of artificial intelligence  AI brain illustration

Hamza Alakaleek

Hamza Alakaleek has graduate degrees in International Political Economy and International Business Law from Yarmouk University and University de Montreal with focus in Internet of Things, Artificial Intelligence and Data Protection.

In the age of artificial intelligence (AI) where it continues to advance, the potential for intellectual property rights (IPR) breaches becomes increasingly concerning. The use of AI in various industries has led to the creation of new products and services, but it has also raised questions about how to protect IPR against potential breaches. Therefore, diction makers should think how regulations can be used to protect IPR against AI potential breaches.اضافة اعلان

The first step in protecting IPR against AI potential breaches is to understand the different types of IPR that exist. There are four main types of IPR: patents, trademarks, copyrights, and trade secrets. Each type of IPR has its own set of regulations that govern how it can be protected.

PatentsPatents are used to protect inventions or discoveries that are new and non-obvious. To obtain a patent, an inventor must file a patent application with the appropriate government agency. Once granted, a patent gives the inventor exclusive rights to make, use, and sell their invention for a certain period of time.

Trademarks Trademarks are used to protect brand names and logos. A trademark gives the owner exclusive rights to use their mark in connection with their goods or services.

Copyrights Copyrights are used to protect original works of authorship such as books, music, and software. Copyright protection gives the owner exclusive rights to reproduce and distribute their work.

Trade secrets Trade secrets are confidential information that is not generally known or readily ascertainable by others. Trade secret protection does not require registration with any government agency but instead relies on maintaining secrecy.

Regulations
Regulations is the way that can be used to protect IPR against AI potential breaches. There are many legislations that govern different type of IPR and many strategies to handle the new issues that created because of the new AI revolution.

Data protection laws
One way regulations can be used to protect IPR against AI potential breaches is through data protection laws which is the Jordanian Parliament aiming to enact in the near future.

Data protection laws regulate how personal data is collected, processed, and stored by organizations. These laws help ensure that personal data is not misused or stolen by unauthorized parties, including AI systems. Another way regulations can be used to protect IPR against AI potential breaches is through patent laws. Patent laws can be updated to include specific provisions for AI inventions.

For example, the European Patent Office recently issued guidelines on how to examine patent applications that involve AI. These guidelines help ensure that AI inventions are properly examined and granted patents if they meet the necessary requirements. Hence it is adequate to update the patent regulation in Jordan to handle the new technologies.

Specific provisions for AI-generated trademarks
Moreover, Trademark laws can also be updated to include specific provisions for AI-generated trademarks. For example, the US Patent and Trademark Office recently issued guidance on how to examine trademark applications that involve AI-generated marks.

This guidance helps ensure that AI-generated trademarks are properly examined and granted protection if they meet the necessary requirements, so law No. 33 of the year 1952 regulation should be reviewed and amended where it required.

As for Copyright laws, it can also be updated to include specific provisions for works created by AI systems. For example, the UK Intellectual Property Office recently issued guidance on how copyright law applies to works created by AI systems. This guidance helps ensure that works created by AI systems are properly protected under copyright law, thus the Jordanian Copyright law may be revised to be able to deal with new revolution.

Access controls and encryptions
In addition, Trade Secret Laws can be updated to include specific provisions for protecting trade secrets from unauthorized access by AI systems. For example, companies can implement access controls and encryption measures to protect their trade secrets from unauthorized access by AI systems.

In the era of artificial intelligence (AI) protecting IPR should be a priority and what methods could be applied to protect intellectual properties against potential infringement relaying on the ease created by AI.
First and for the utmost Implement Digital Rights Management (DRM) technology DRM technology is a set of tools and techniques used to protect digital content from unauthorized access and distribution. It can be used to encrypt content, control access to it, and prevent unauthorized copying or sharing.

Here are various protection methods
DRM technology can also be used to track the usage of digital content and identify any unauthorized use.

Secondly, one effective method to safeguard intellectual property rights (IPR) is through the use of watermarking techniques. Watermarking involves embedding a unique identifier into digital content, enabling its origin to be traced. By employing this technique, any unauthorized use of the content can be identified, aiding in legal proceedings against infringers.

Thirdly, it is essential to actively monitor online platforms, particularly AI-powered platforms such as social media networks and search engines. These platforms have become popular channels for the distribution of digital content. Regular monitoring is crucial to detect and address any infringements on IPR. Tools powered by AI, such as web crawlers, can be utilized for this purpose.
Fourthly, registering your IPR with relevant authorities, such as patent offices or copyright offices, is of utmost importance. This step provides legal protection against infringement and helps establish ownership in case of disputes.

Last but certainly not least, employing AI-powered tools for monitoring purposes is highly recommended. These tools, including image recognition software and natural language processing algorithms, are valuable resources for scrutinizing online platforms and identifying unauthorized use of digital content. Taking swift and appropriate action against infringers becomes feasible with the aid of such tools.

In conclusion, regulations hold a pivotal role in safeguarding IPR against potential breaches by AI systems. By updating existing regulations or creating new ones tailored specifically to protect IPR from AI-related breaches, we can ensure that innovators and creators can continue developing new products and services without fear of theft or misuse. Additionally, protecting IPR from AI requires a comprehensive approach that encompasses technological measures, legal protections, and employee education. Implementing these measures will effectively deter IPR infringement and safeguard the interests of content creators and owners.


Hamza Alakaleek is a corporate lawyer and tax consultant with post-graduate degrees in international political economy, international business law, and law and technology with a focus on internet of things, artificial intelligence and data protection.


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