Your eyes
are not deceiving you: You are, in fact, seeing cobalt blue everywhere.
It’s popping up in
the design of Instagram-famous brands like
Glossier and Great Jones; it’s
featured prominently in new lines of cookware, glassware, loungewear, and even
cookbooks.
اضافة اعلان
When millennial
pink dominated in 2016, it was believed to be a response to current events (“A
moment of ambivalent girliness,” Véronique Hyland wrote in The Cut); so is the
prevalence of cobalt blue, a shade that’s highly saturated yet cool. Bold, yet
soothing.
Fashion designer Azeeza Khan, a fan of pigmented
colors, insisted that she use cobalt blue in her recently released outdoor
furniture line with CB2. “With so much turmoil in the world right now, it’s
important to bring joy to life’s moments,” she said. “Color serves as a mood
lifter and cobalt evokes tranquility.”
Blue reminds us of
the ocean and skies, but Khan, who lives in Chicago, added that “the saturation
of cobalt blue adds an intensity and strength that feels provocative.”
Angeles Morales,
23, felt compelled to incorporate cobalt blue into her senior collection at the
Savannah College of Art and Design. A core garment was a crop top with long,
puffed sleeves in a luminous cobalt blue silk taffeta. “For me it’s a very
powerful color,” she said, comparing it to “royalty in a way, but at the same
time, it’s a calming color.”
A survey conducted
by the home décor retailer 1stDibs anticipated the color’s popularity when 750
participating designers identified cobalt blue as the top blue of the year
(interest in navy, by contrast, dropped 43 percent since last year, the company
said). It’s proven out as information provided by the RealReal shows that
there’s been a 35 percent increase in demand for cobalt blue pieces across
their secondhand marketplace since the second half of 2021.
While cobalt blue
is enjoying renewed popularity, it is in fact a hue with rich history. Cobalt
is silvery-blue metal in its raw form, and was used in Chinese porcelain and
Babylon ceramic glazes because of the vibrant hue created when fired.
Louis Jacques
Thénard, a chemist, created a synthetic version of the color in the early 1800s
and it quickly became popular with artists like Vincent van Gogh, who used it
in “Starry Night.” The hue also has notable associations like Jardin Majorelle,
the one-time estate of Yves Saint Laurent in Marrakech, Morocco.
Cobalt blue-hued dyes gained popularity in women’s
garments in the 1830s, said Sarah Collins, a professor of fashion at the
Savannah College of Art and Design. “Previously, blue had long been a popular
color, especially for royalty and people of importance — think about how the
Virgin Mary is often depicted in bright blue — since it faded quickly and had
to be redyed, therefore making it expensive,” Collins said. In the early 1800s,
“the new cobalt blue was fade-resistant, making it popular as a dye,” she
added.
Sherród Faulks, 34,
a ceramist with Deep Black, has an affinity for the color thanks to a “happy
accident” at his studio in Portsmouth, Virginia. He experimented with a new
blue glaze in the summer of 2020, and when Faulks pulled the piece out of his
kiln he was smitten with the striking shade.
It quickly became a
staple of his collection and it caught the attention of brands like Madewell
and Great Jones. Because it’s so rarely seen in nature, “it’s one of those
colors that screams man-made in, I think, the best way possible,” Faulks said.
“It has an almost mythical quality to it.”
Other deep,
saturated blues similar to cobalt blue are also popular right now. Lapis, one
such blue, shares a similar essence in the sense that it’s oceanic, highly
pigmented, and is associated with wealth: Lapis lazuli was a highly sought out
Egyptian stone that was ground up to create the color ultramarine.
Lele Sadoughi, an
accessories designer, introduced a collection of earrings and headbands earlier
this year with colors inspired by jade, quartz and obsidian (and used the
stones themselves). “Our lapis earring drops and matching headband have been
the most popular stone for us,” Sadoughi said. “I think this deep blue still
feels like a neutral, but is richer than your classic black and ivory.”
Maddy Hart, 32, is
an environmental planner in
Tallahassee, Florida, who was drawn to reds and
oranges in décor and fashion for most of her life until she bought a swimsuit
from Youswim in cobalt blue last year. She began incorporating the color into
her wardrobe and even has plans to paint her bathroom vanity in cobalt blue.
“I’ve realized over the past year of looking for this color
instead of other colors, it’s very calming,” Hart said, adding, “It’s also
attention-grabbing in a very positive way to me.”
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